Stefano Rocca: THE SELF IN A CONSUMER SOCIETY - Zygmunt Bauman - "The economic engines of the postmodern society, Zygmunt Bauman argues, have powerful stratifying effects on social life, creating divisions that, at the extremes, lead to almost diametrically opposite individual experiences of time, distance, and place. “We are all on the move,” he writes, but at the rich and affluent end of the hierarchy, individuals experience themselves participating and exulting in the movement characteristic of contemporary life, while those at the other, impoverished end are helplessly driven by it. Those at one end experience space as a freedom; those at the other end experience it as bondage. Here Bauman discusses in general terms the ceaseless drive toward change inherent in consumerism and the vast economic inequalities that it produces."